We all know that hats and gloves were the rage of the 40’s and 50’s. I mean, you weren’t anyone and definitely not stylish with out a cap of some kind grazing over your forehead.

How about a book on your head? hey, it’s a hat and it may help your posture as well.

Classic models in, what else, vintage hats

Check out these very stylish vintage black & white pics of fashion & modeling between 1915 and 1950. I gotta say fashion looked so well made and so stylish. I gotta admit, that time period looks so very elegant, the fashion and the poses make the clothing look almost regal.

1920’s style

1919 fashion model wearing a large hat

1925 Vogue

Dior from 1947

Givenchy gown from the “I Love Lucy” days of high hollywood glamour

Audrey Hepburn Models Givenchy Gown

Hats were all the rage in the 1950’s and hollywood actresses were the supermodels.

Again, reminds me of the “i Love Lucy” episode where the designer needed the “stars” wives to model their own clothes. Supermodels and fashion models pretty much started around the 1960’s with Twiggy paving the way. Here is Twiggy, the first, real supermodel of the century. Twiggy opened the door for the modeling craze of the 80’s and the coming of the Cheryls.

Givenchy seems to be a timeless brand that found its way from 1950’s households (popularized by Audrey Hepburns very glamorous style) all the way to 2008 without ever skipping a beat or losing any fashion and style popularity. The brand just keeps growing and has expanded over the years into many merchandise markets, from perfume all the way to eye glasses.

Below are some famous Givenchy ads for the first perfume, the first of many.

This is the Audrey Hepburn ad from 1957 for Givenchi’s first perfume offering

In 1957 Hubert de Givenchy launched his first scent “L’Interdit”, created for actress Audrey Hepburn ‘forbidden’ or l’interdit in French.

50 years later, Givenchy reissued a line of scents and perfumes called ‘Mythical’ . These are Givenchy scents which are no longer available, except for this limited time. L’Interdit, Le De, Givenchy III, (named after the address of the Givenchy Couture house in Paris) and Eau de Givenchy was available at Harrods in London and this promotion ended in the winter of 2007. If someone is looking for these, sure there are many bottles still around.. or you can wait 50 more years to maybe get a wiff of the historic scents, on the next relaunch.

Here is a picture of the bottle of Le De from Givenchy

Here are a few more products that carry the Givenchy brand as well as the Givenchy pricetag

Givenchy black studded shoes

above are Givenchy  black studded shoes, very hot, $535, Barneys.com and below we have one of the styles of eyewear from the Givenchy eyewear collection.

Givenchy 2007 winter collection