To introduce the first looks from the spring collections, the February 2010 issue of Vogue Paris is dedicated to a massive editorial entitled “Vogue-à-Porter” shot by world-renowned photographers Inez van Lamsweerde and Vinoodh Matadin. With art direction from Carine Roitfeld, Emmanuelle Alt, and Camilla Nickerson, the editorial stars 32-year-old supermodel Bridget Hall of One Management, 22-year-old American model Dree Hemingway of Elite Model Management, 22-year-old Danish model Freja Beha Erichsen of IMG, 26-year-old Brazilian model Raquel Zimmermann of DNA, 21-year-old Dutch model Anna De Rijk also of DNA, 26-year-old Dutch supermodel Lara Stone also of IMG, 26-year-old Brazilian supermodel Isabeli Fontana of Storm Models, Belgian model Tanga Moreau of Models 1, 39-year-old British supermodel Naomi Campbell also of IMG, 42-year-old American model Talisa Soto of Click Models, and 26-year-old Polish supermodel Daria Werbowy also of IMG in designers such as Balmain, Miu Miu, Oscar de la Renta, Christian Dior, Celine, Louis Vuitton, Etro, Donna Karan, and Hugo Boss.

For the Hugo Boss Black Spring 2010 campaign, 28-year-old German male model Lars Burmeister of Ford Models returns for another season alongside 17-year-old German supermodel Toni Garn of Women Management, who is on the February cover of Vogue Germany. Shot by photographer Peter Lindbergh, Hugo Boss decided to utilize the Barcelona coast for the ultimate luxurious setting.