Style Icon, LL Cool J has joined the list of stars that have decided to put their name and signature onto a fashion line, what makes this deal a bit out of the ordinary, especially in the hip hop and rap arena, is that LL Cool J has struck a deal with Sears to put his name on a line of mid-range priced hoodies and tees.
It’s actually a cool line, I saw it the other day at Seras. I gotta admit that the LL Cool J style of hardcore, Rock and Roll and skulls is very defined and the prints / designs tha LL Cppl J has sported for so long are now available and very affordable to all.
LL had this to say about his new clothing line
“I was raised by a matriarch, I have a wife and three daughters, so I know what women are looking for when they shop for clothes”, the rapper stated. “My main concern… is to make sure the fit is right. We are going to be constantly looking at fine-tuning the fit and we’ll get it right”,
